
Uniting the World of Football for People and Planet
Football for the Goals (FFTG) is a flagship United Nations initiative that mobilizes the global football community to advance the Sustainable Development Goals (SDGs) through advocacy, community engagement, and measurable action. The FFTG platform brings together football’s most influential voices from around the world to use the power of the game to support sustainability, equality, and positive change. It’s an opportunity to take action on the pitch, in business operations, and through global outreach.
What Is FFTG All About?
From global football’s governing bodies, national associations and clubs to fan groups, players’ associations, foundations, broadcasters, and sponsors, FFTG encourages all football lovers alike to:
- Strengthen their sustainability and social responsibility efforts
- Promote positive behavior change through strategies tied to the SDGs
- Use football’s global reach to raise awareness and inspire action
Whether through matches, media, fan engagement, or brand campaigns, FFTG members are using their platforms to highlight urgent global issues and make football a part of the solution.
Join the FFTG Movement
Football for the Goals is a growing network of organizations using the unifying power of football to build a more inclusive, resilient, and sustainable future.
Read the full press release for the launch of FFTG.
Explore the full list of FFTG members.
Members of Football for the Goals commit to:
Members* of Football for the Goals commit to the following principles across their business practices and in their advocacy with stakeholders, as well as media and commercial partners and sponsors:
- Sustainability policies and practices
- Implementing and advocating for the SDGs
- A human rights-based approach, including in addressing issues of discrimination and avoiding discriminatory practices
- Equality and equity, including gender
- Climate Action
If you are interested in joining Football for the Goals, please submit this application form for consideration. Further details on the process can be found on the form.
Watch the launch of Football for the Goals
*Membership in the FFTG initiative does not imply the official endorsement or acceptance by the United Nations of the names, appellations and/or other designations employed by members of the FFTG initiative to refer to countries, territories and other geographical areas.