As United Nations Member States prepare to adopt a new set of Sustainable Development Goals, a ground-breaking collaboration of campaigners, public figures, companies and civil society groups are uniting to tell seven billion people in seven days that “it’s time to change the world.”
During a press conference at UN Headquarters today, the Global Goals campaign, founded by filmmaker Richard Curtis, was announced as aiming to make the 17 UN Goals famous and to push for their full implementation worldwide.
Described as an “unprecedented effort,” the campaign is supported by a variety of other social movements including action/2015 – a coalition of over 2000 organizations – and Global Citizen, a community of ordinary people that help fight extreme poverty.
The campaign has been launched in the wake a momentous event earlier this week: the UN General Assembly approved a resolution sending the draft ‘2030 Agenda for Sustainable Development’ to Member States for adoption at a Summit in new York later this month.
The Agenda, its 17 proposed Goals and 169 targets aim to be a charter for people and planet in the twenty-first century. They will stimulate action over the next 15 years in areas of critical importance towards building a more equitable and sustainable world for all.
Speaking to journalists with only 22 days to go before the UN Sustainable Development Summit, the Under-Secretary-General for Communications and Public Information, Cristina Gallach, said 2015 is a “unique year.”
“Being famous is absolutely necessary to ensure that