Third UN Conference on LDCs
19th Meeting (AM)
DEV/BRU/20
19 May 2001
BRUSSELS FORUM EXAMINES
MUSIC’S ECONOMIC POTENTIAL FOR POOREST COUNTRIES; MUSICIANS CALLED ‘TRUE
AMBASSADORS’ OF GLOBALIZATION
Popular
musicians were the true ambassadors of globalization, the Secretary-General of
the United Nations Conference on Trade and Development (UNCTAD) said today, at
a youth forum on the music industry, part of the Third United Nations
Conference on Least Developed Countries in Brussels.
Rubens Ricupero said the contribution globalization brought to the cross-fertilization of human cultures was invaluable. Music showed how globalization was not just about the unification of markets -- it was about the unification, on a planetary dimension, of the space for human communication. Noting the sizeable opportunities in music, he pointed out the numerous examples of musicians from least developed countries (LDCs) and other developing countries successfully exporting their music. The barriers they faced, however, were considerable, and finding ways to build domestic capacity in the LDC music industries would require innovative thinking.
During
the forum, which was intended to highlight the economic potential of music for
LDCs, speakers stressed that music had the power to bring the attention of the
wider world to the problems of the less fortunate and to galvanize forces to
address them. In that regard, they
noted the need for firm government policy to protect and facilitate the music
industry in LDCs and called for increased education and training in the
sector.
Speaking at the outset of
the meeting, a representative of UNCTAD said insufficient attention had been
paid to the music sector in LDCs, and UNCTAD had taken steps to address that issue. The music industry had historically been
concentrated in a small number of industrial countries. In recent years, those companies had
acquired global reach and LDCs seeking to participate in the world market faced
tough challenges, copyright and technology issues among them, which must be
addressed. Today’s discussion would
focus on ways to move forward on the challenges facing the music industry.
Following opening
statements, presentations were made on the challenges and prospects facing LDCs
in the music industry.
Ralph Henry, Development
Economist, Port of Spain, Trinidad and Tobago, said the Caribbean represented
a true confluence of cultures, which offered something for everyone. He
gave an overview of Caribbean music’s emergence on the world stage, noting
that migration had been the source of market penetration of Caribbean music
across the globe. Nevertheless, Caribbean
music was still a fringe music throughout the North Atlantic.
The nature of the
international music industry and the fact that there were a handful of firms
that dominated the recording and distribution of music must be discussed, he
said. That meant that if music was to
expand, the reality of that industrial concentration must be faced and a
mechanism must be created that would allow for penetration of the system. Education and training in all the various
aspects of the industry were key, as was establishing a firm presence abroad.
Abdul Khaleque, Department
of Bengali, University of Rajshahi in Bangladesh, and Hortencio Langa, Chairman
of the Association of Musicians of Mozambique, also addressed the subject.
The meeting then turned to
the subject of technologies and copyright issues.
During that discussion,
Kurt Kemper, Director-Adviser in charge of copyright matters in the Department
of Cooperation for Development at the World Intellectual Property Organization
(WIPO), said legal protection of copyright and intellectual property was a
decisive incentive for cultural creation.
Rampant music piracy undermined the potential markets in LDCs and other
developing countries and must be fought against with solid legal tools. Digital technology and the Internet had
enormously eased market access and dissemination, but had also created
opportunities for abuse of intellectual property. Appropriate technologies of access control must be used and strong
collecting societies must be built.
Governments had a moral
obligation to provide their own music creators with legal protection for their
products abroad, he said. They could
only do this by adhering to the international legal protection systems. He noted two WIPO treaties -- on copyright
and phonographs -- adopted in 1996 which aimed at protecting rights in, among
other areas, the realm of the Internet.
Mandisi B. Mpahlwa, Deputy Minister for Finance of South Africa, chaired the meeting and made opening remarks.
Fionan O’Muircheartaigh,
Chief Economic Adviser, Enterprise Ireland, served as moderator of the
meeting’s discussion and gave an overview of the Irish music and cultural
industry and its implications for that of LDCs.
Roger Wallis, Executive
Chairman of the Swedish Society of Popular Music Composers and professor at the
Royal Institute of Technology in Stockholm, opened the section on new
technologies.
There will be another
parallel event at 3 p.m. on women entrepreneurs.
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