China Central Television, Beijing, People's Republic of China, 100 million viewers

Central China Television, established in 1958, is the national television station of the People's Republic of China. CCTV operates 11 channels, including an international service, broadcasting 217 hours of programming daily, reaching one billion viewers.

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Press Release
2 August 2002

UNITED NATIONS TELEVISION SIGNS
AGREEMENT WITH CHINA CENTRAL TELEVISION (CCTV)

(NEW YORK, 15 July) China Central Television, also known as CCTV, has signed a distribution agreement with the television arm of the United Nations to air programming on its domestic and global networks.

UNTV will provide CCTV with a slate of programming, including 57 episodes of "UN in Action", 39 episodes of "World Chronicle", and several award-winning documentaries.

CCTV will air UN programming on CCTV-9, the English channel, which launched on 25 September 2000 and is transmitted from Beijing via satellite worldwide. CCTV-9 provides viewers in China and around the world with a variety of news and current affairs programmes, reaching 1 billion viewers.

The agreement will see CCTV join a growing group of broadcasters that carry UN programming, including CNN, Associated Press Television News (APTN), and Radio Television Espanola (RTVE).

"UN in Action" is a series of 57 short-format programmes (3-4 minutes) covering the work of the UN and its agencies. The programme is intended for broadcast on current affairs and news programmes.

CCTV, established in 1958, is the national television station of the People's Republic of China. CCTV operates 11 channels broadcasting 217 hours of programming daily. In the United States, CCTV-9 is carried exclusively on Time Warner Cable systems, reaching over 12 million subscribers.

The United Nations produces a range of programmes for television, including World Chronicle, a half-hour talk show featuring key personalities from the world of government, foreign affairs and public policy. In addition, documentaries on key issues are produced by the UN such as "Legacies of War" which focussed on the impact of war on civilians.